Printed matter for Michel Vaerewijck

Michel Vaerewijck

Delicate visual identity for photographer Michel Vaerewijck


  • Identity
  • Print

Photographer Michel Vaerewijck came to us in need of a coherent visual identity. We knew this wasn’t the easiest assignment, since the design needed to be recognizable without overpowering his images. In the end we found the perfect solution using a simple black-and-white colour palette and the graphic device of a line. For the printed matter, we combined different paper formats to attain that certain je-ne-sais-quoi.


  • The publication was carefully stitched by hand

  • Undercast also takes care of all invitations for Michel’s exhibitions